The nitty-gritty is obviously the graphics. We worked with a designer that we work with often named Justin Hunt Sloane out of Los Angeles, who is fantastic and brought a lot of character to the product while keeping it
link really simple. The back of the watch has a graphic he
link designed for us that's kind of like a globe. The rounded text says Things of Quality Have No Fear of Time, which is something we've used before. We didn't make that up, but it's sort of
link a mantra.